PING PONG
Visual identity and posters for a table tennis event.
Paddles and balls become modular elements, reducing the game to its basic components and recombining them into graphic compositions. Typography is kept minimal, letting the visuals do the talking.
For the logo, the vowels in Ping Pong were replaced with paddles facing one another, like an exchange, echoing the rhythm of the game.
Services
Art Direction
Brand Identity
Poster Design
Illustration
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